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Color me impressed

All too often flashy advertising for Catholic products falls into the dual trap of kitsch and overt sentimentalism which, in the end, tends to push away the very customers it attempts to reach.  Every once in a while one comes along that breaks that trend, and I am very pleased that this one is for a book (haha!) about the Church Fathers (hahaha!) by Mike Aquilina (ah, the trifecta of ha!).  Okay, yes, perhaps I’m a bit biased…but watch this video and tell me if you don’t agree:

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